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Turn Search Traffic Into Customers with Local Search

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G+ Local Results - Captain Marketing

Make sure your business appears at the top of the search results page in both mobile and desktop formats as a local listing. Put your business front and center for your customers. Not only will you gain consumer trust by coming up for local results, but you’ll also make it quick and easy for potential clients to find your contact information.

Trust is essential in any purchase decision-and studies show that your company’s inclusion in local search conveys reliability. Consider the national 2012 Local Search Usage study, which found that 58% of respondents felt that local search results were more trustworthy than the alternatives, which included natural search and paid results.

Like the telephone directory of years past, local search listings are also the new resource everyone refers to when they need information, fast. Appearing in local search results guarantees people will find your website, brick and mortar location, maps, hours of operation, phone number and more.

This isn’t about casual “surfing the web,” but consumers in a hurry, searching for a reliable source for the goods and services you offer. Capture these customers immediately with local search results for your business.

Call Captain Marketing and learn more about how to go local: (888) 297-9977

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The post Turn Search Traffic Into Customers with Local Search appeared first on The Captain Marketing Blog.


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